Website Design for Medical Practices

A patient chooses a physician before a practice. They look for credentials, a face, a reachable location, and a plan they can use. A medical website that hides those things, or that handles health information carelessly, costs patients and can cost more than that. Strategic Web Designs is a South Florida agency, building medical practice websites in South Florida and remotely nationwide. Here is what we build, what most agencies skip, and what to expect.

Why Medical Sites Need a Different Approach

Higher standard from Google

Health content falls under what Google calls “your money or your life.” Google weighs who wrote a page and who reviewed it. Every clinical page we build names its author and clinical reviewer, with a review date.

The provider is the product

Patients pick a physician first. Each provider needs a checkable page: credentials, board status, languages, photo, locations and accepted plans, not one paragraph on a shared team page.

Multi-location details conflict

Providers split time across offices with different hours and accepted plans. Treating the practice as one entity sends patients to the wrong building.

Contact forms can collect health data

A form asking about symptoms may be collecting protected information. Ordinary email and default plugins were not built to handle that.

What we build

Provider pages. Photo, degrees, board status, affiliations, languages, conditions treated, locations and plans. Every credential is sourced; we publish nothing we cannot trace.
Condition and treatment pages. Drafted from your clinicians’ notes, signed off by a named provider, dated at each review. We do not invent medical claims.
Location pages. Hours, entrance, parking, providers on site by day, plans accepted and how to book. A provider at two offices appears on both, correctly.
Separate new and returning patient paths. New patients see how to book; existing patients see the portal link first.
A referral path. A short form and phone line for referring physicians, kept separate from the patient path.
Forms that keep health data out of ordinary channels. Minimal fields, no open symptom text unless necessary, secure submission, and an emergency notice directing to 911.
A maintainable plans page. Accepted plans by location and provider, with a line asking patients to confirm with your office.
Accessibility. Built to WCAG 2.2 AA, checked with automated and manual testing, with a report of what was tested.
A redirect map for existing pages that carry search history.

What Most Agencies skip

Most agencies deliver a design and a form that emails you. The real risk sits in what the site does after launch.

Every script on the site

Pixels, analytics and chat widgets can leak page data, and on a medical site the page alone can reveal a condition. We list every script, remove what is unneeded, and keep tracking off sensitive pages, then hand the list to your compliance advisor.

A claims audit

Every claim, board certification, award, or word like “best,” is checked against a source. Anything unsupported is cut or needs proof.

Provider changes

When a provider leaves, their page, listings and bio references update together, by a process set up on day one.

Stale clinical content

Every page carries a review date, with a running list of pages due for review.

Timeline and Cost

A medical site typically takes eight to sixteen weeks, depending on the number of providers and locations; clinical sign-off is usually the slowest step and sits with your team. This is a typical range, not a guarantee, and a new site carries no promise about rankings or patient volume.

Work moves through kickoff and access, a full inventory of the current site, provider and location data collection with sourced credentials, design and content with named clinical review, and finally testing, launch and redirects, checked again after the switch.

A project is typically $8,000–$30,000, with hosting and maintenance around $150–$500 per month, under terms of a 12-month agreement after launch with 30 days’ written notice to cancel. Cost scales with the number of providers and locations, any scheduler, portal or referral integrations, the volume of content needing clinical review, and the size of the existing site being migrated. The domain and the site stay in your name.

Reporting

Working with us remotely

We are a South Florida agency with no staff or presence elsewhere, and nobody visits your city. A medical site is built from data, interviews and documents, almost all of which works by video or email: kickoff, provider interviews, design review and launch walkthrough happen on calls, while inventory, build, testing and redirects happen without one. What we need from you is sourced credentials, provider headshots, a named sign-off on clinical content, scheduler or portal access, and your compliance advisor’s review of the forms. One named contact, replies within one business day, and no patient information sent by email in either direction.

FAQ's

Are your forms HIPAA compliant?

You do. We ask for manager access. If a former employee or agency holds ownership, we start the ownership request first.

Do you write our medical content?

They can suggest changes, and Google can accept them. That is why we check daily and keep a log.

Can you keep our current addresses?

Only if it breaks Google’s rules, and Google decides. We prepare the report. We cannot promise a removal or a date.

Can you connect to our scheduling system?

We do not claim they do. We use them to keep information current for patients who look.

Do you guarantee rankings or new patients?

We update the listing and the team pages together, and confirm reviews still point patients to the right office.

Can you handle a multi-specialty group?

Yes, remotely, as described above.

Do you work with practices outside Florida?